Chaho...the Spirit of Matcha from the Tea Master
Chaho uses the high-quality matcha powder from Nakamura Chaho, the original matcha from Japan that gives delicate fragrance and mellow taste, the authentic matcha identity that is perfectly preserved. It has been more than a decade that Chaho has introduced and imported matcha, and also dissemminated the Japanese tradition of matcha drinking to Thai people. Chaho has continued to develop and create various matcha-based beverages and dessert recipes that suit the taste of Thai people until today.
Matcha from the prestige family of tea experts of Japan
Upon hearing of matcha... Many Japanese would think of matcha from the ‘Nakamura family’, which is one of the three oldest and most prestigious families of tea experts in Japan.
The Nakamuras' tea shop is located in Matsue city, Shimane Prefecture in Japan. This beautiful city of abundant natural resources has a long history of matcha culture. Matcha drinking can be considered a part of people's life in Matsue and has given rise to a unique tea culture.
Sukishi Nakamura, the forefather of Nakamura family, was a skillful tea taster who founded Nakamura Chaho in 1884. Nakamura Chaho has been producing premium-quality matcha for more than four generations.
At present, Hisao Nakamura, the family's 4th generation and the President of Nakamura Chaho Company Limited, is recognized as the 'Tea Guru' of Japan for being a person who possesses an all-around and profound knowledge of matcha. He is appointed to represent the Japanese government in delivering presentations and introducing selections of green tea products for many important ceremonies in both Japan and Europe.
Hence, Chaho imports high-quality matcha from a tea producer family with more than 300-year legacy, in order to bring Thai people the authentic taste of Japanese matcha through various beverages and desserts, while maintaining the original flavor of matcha as appropriate for its noble status. We only select premium matcha from the Tea Master and blend it to provide rich and smooth aroma and taste, adhering to traditional Japanese tea brewing methods.
Tea Ceremony Room
Chaho is known as an importer of high-quality Matcha from Japan. We also introduce traditional Japanese tea drinking culture to Thai people. Ms. Tassinee, the owner of Chaho, has built a traditional Japanese tea ceremony house for customers or those who interested to visit.
It is located at the company's head office on Soi Phaholyothin 14. We also use it as a training center for our staff, where we invite Tea Master to demonstrate traditional Japanese tea ceremony to our staff. And allowing them to experience in the authenticity of a traditional tea culture.